Canon Announces The New EOS 7D Video…Err…Photography Camera
 I attended the Collision Conference this past Sunday, a conference about the intersection of photography and videography. It was an amazing conference showcasing the latest in photography and videography equipment. The buzz around the conference was about the Canon 5D Mark II, which is not only a killer photography camera, but also a fantastic videographer’s tool shooting full HD (1080) at 30p.
There were many presentations by various people in that conference but the one that stood out the most for me was that of Rodney Charters, the DP of 24 (by the way, I interviewed him on camera for around 14 minutes…which I will post very soon on CNMSTV once we are live with the site).
Rodney shot some things with the Canon EOS 5D Mark II and loved it. His only complaint (and the same complaint was voiced by many people) was that it shoots 30p and not 24p, which they would need to go to film.
 Well, I guess Canon heard them loud and clear, because today they announced the Canon EOS 7D, which shoots 30P, 24P and 25P…oh yeah…and it shoots 18 megapixels photographs at ISO speeds of 100 to 6400 expandable to 12,800.
So I’m sure you are asking yourself, why carry a photography camera when you have a killer video camera that is tapeless and can shoot in various modes? Great question!
There are various reasons why the 7D will be a good alternative to your video camera including:
- Shooting discreetly in places where they don’t allow video cameras
- Shooting in small locations where a full size camera won’t fit
- Makes for a great “b” camera
But in my book, the main reason why you would want to use your EOS 5D Mark II or EOS 7D is because of the full frame chip and the fact that you can use DSLR lenses. The quality of the lenses you now have when you are shooting those killer photographs that everyone loves (you know…the ones with that great shallow depth of field), you can now do the same thing in your video…and in HD.
What more can you ask for. Yes, you can bring high end lenses to your video camera, but you need to spend money (lots of it) on some cool RedRockMicro equipment to allow the support of that, or, you can get a killer photography camera and use your current lenses you have.
 Will the EOS 7D replace your current video camera? Probably not. One of the main issues is the lack of XLR inputs for audio, plus all the neat manual settings we are used to in a bigger size camera (though the EOS 7D does offer some manual control).
Congratulations to Canon for the new camera and for listening to what people want. Now…I just have to figure out how to get the $1699 to purchase one! Maybe I can put up a donation box on Center For New Media Studies!
Now go and have fun with it!
Tags: 1080p, 24p, 25p, 30p, Canon, Digital Photography, EOS, HD, Videography
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